Looking for a fun way to interact and increase engagement with members? Try a microsite or mini website!

To Micro or to Mini
A microsite is a small website, built with just a few pages, that is generally for a specific promotion, campaign or demographic group.

A mini-website is typically more robust, consisting of more than 5 pages of content as a website for a specific purpose. We usually see them as financial resources or for youth marketing or for social media interaction.

Freedom to Design
Either can take on its own personality, not being restricted to the same brand graphics as your main site. You can add blogs, discussion boards, resources, and other content that is meant to move your members into a bit more intimate setting to let them provide input, find answers and feel connected.

Easy to Add – Easy to Track Activity
One offer that we have at LemmonTree to enable experimenting with different branding is to house your micro and mini sites here at our hosting site, MyCUResource.com. With a domain name for the site, we can set up tracking through Google Analytics to track the activity on your site! Plus, often it is much less expensive to have the micro or mini site on our server rather than as part of your corporate site due to restrictions by the large ISPs like Harland/Cavion or Digital Insight.

Quick Design & Upload
You can have your micro or mini up quickly, usually within two weeks to one month depending on how much content you have prepared and how fast you approve the design.

A Few Examples